Damallsvenskan Newsblog

News and events from the Swedish women's premier football league.

Post Award show comments: Mockery, insult, scandal!

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Comments

Posted by: jocasta

Granted that it's show business, where the Pretty have an undeniable advantage... are there any actual benefits from getting one of these awards, other than glory and a makeover?

2006-11-15 @ 00:14:36

Posted by: orange

What's so fun about Seger? No, I mean it.

And are you serious that it's just show business and not awraded by merit? That seems so un-Swedish. I thought the highest value was places on honesty, intregrity and general not-showing-off-ness.

2006-11-15 @ 05:39:45

Posted by: orange

I should never type when I drink. (Orange juice). I meant to say "awarded" and "placed".

2006-11-15 @ 05:41:52

Posted by: Joao Pereira

:)
Thanks. It is just a pitty i don't understand Swedish :)

I second orange's question about general not-showing-off-ness. And yes, that is a whole lotta Schelin.

To understand this you have to recognize that the Football Gala is mostly show business. It's two hours prime time television on the biggest commersial network.

The event thrives on controversy. The more pre-event press, the more viewers. Getting a row over the nominations is a good thing. Not only Marta was missing. Top Swedish players like Källström (Olympique Lyon) and Ibrahimovic (Inter) didn't get nominated and a (convenient) rumour says that Fredrik Ljungberg wasn't nominated for Midfielder of the Year until they changed the rules and allowed 4 nominees. And if nothing else, you can always make sure that the female gala hostess wears a really really short dress.

The jury consists of both people from the football community and from the media, with good representation from the broadcaster. It's not a blind vote, they have meetings and debate the choices. And it is pretty obvious that the Midfielder (or whatever) of the Year doesn't have to equal the best player. As a TV4 journalist wrote, in that case we would have Ljungberg and Ibrahimovic year in and year out. And that's not good entertainment. Henrik Larsson and Zlatan Ibrahimovic are much better forwards than Marcus Allbäck. But Allbäck is a nice guy, has been around a long time, has had a good season with FCK in Denmark and scored a few really important goals for Sweden, while Ibrahimovic had a, for his standards, disappointing season and Larsson already has more awards than he can carry. So Allbäck won Forward of the Year.

Malin Moström didn't get the midfielder award this time, because she has already been subscribing to it since the dawn of time. Picking Seger over Mäkinen helps enforcing the idea that Sweden has a great new generation coming (good for football) and she's a bit of a tabloid darling, always prepared to say something a tad inappropriate and add a big laugh (good for show business). Mäkinen, I'm sorry to say, is a bit dull. Off-pitch, that is.

I'm not saying this is how the jurors reasoned with one another, but I'm sure thinking along these lines played a part for some of them.

Oh, and about entertainment value. Nothing I've ever posted here has attracted even close to as many comments as these two entries about the Awards.

ha! got us there. I plead guilty, but with the excuse that at no other time would I dare to make any observations about fashion, which is a welcome break from the deadly serious business of trying to figure out whether AIK Reloaded will be good enough to beat Linköping next year.

So the criteria for the awards are a little more "fuzzy," a gestalt kind of thing. That's cool-- hey, it's all entertainment-- well, deadly serious entertainment.

"Mäkinen, I'm sorry to say, is a bit dull. Off-pitch, that is."

If by dull, you mean educated, thoughtful and avoids bursting out with dorky comments about how great she is, cute she is and important she is, then yes, I guess Mäkinen is duller than Seger.

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